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AI Insights · Timothy · January 2023

Top 5 Personal Finance Budgeting and Planning Apps on iOS in the US for Q4 2022

Discover the performance of the leading personal finance apps on iOS in the US during Q4 2022, including trends in downloads, revenue, and active users.

Top 5 Personal Finance Budgeting and Planning Apps on iOS in the US for Q4 2022

The final quarter of 2022 saw significant activity in the personal finance budgeting and planning app category on iOS in the United States. Here’s a look at how the top five apps performed, based on data from Sensor Tower.

Rocket Money - Bills & Budgets

Rocket Money experienced notable fluctuations in both revenue and downloads throughout Q4 2022. Weekly revenue peaked at about $158K during mid-October and saw another high of approximately $147K in mid-December. Downloads saw a dramatic increase towards the end of the year, reaching around 228K in the last week of December. Active users grew consistently, culminating in over 1M by the end of the quarter.

Mint: Budget & Expense Manager

Mint showed a steady increase in weekly revenue, which peaked at roughly $20K during mid-December. Downloads saw a significant spike in the last week of December, reaching approximately 58K. Active users fluctuated slightly but ended the quarter strong, with around 684K active users in the final week.

Splitwise

Splitwise maintained relatively stable weekly revenue, peaking at about $4K at the end of October. Downloads gradually decreased throughout the quarter, with a slight uptick to nearly 28K in the last week of December. Active users saw a minor decline, ending the quarter with roughly 79K.

Cleo: Cash advance & Credit

Cleo did not generate any revenue during Q4 2022. However, weekly downloads were fairly consistent, averaging around 17K. Active users remained stable, ending the quarter at approximately 131K.

EveryDollar: Personal Budget

EveryDollar saw varying weekly revenue, peaking at about $99K in mid-October and another high of around $82K in mid-December. Downloads fluctuated but spiked to nearly 17K in the last week of December. Active users saw a significant rise towards the end of the quarter, reaching approximately 223K.

For a deeper dive into these insights, visit Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2023